In the Media

Prof. Alessandro Acquisti speaks with WBUR reporters Woodrow Hartzog and Neil Richards about privacy concerns surrounding consumer data. “The online advertising industry has long extolled the benefits of targeted advertising, presenting it as an economic win-win for publishers, merchants and consumers alike,” says Acquisti. “And yet, in reality, there is little robust empirical evidence that any stakeholder – other than the data intermediaries themselves – actually benefit from this type of advertising.”