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In the Media

Media Outlet:
Fast Company
Publication Date:
Description:

Prof. Deborah Ancona provides advice for the new Starbucks CEO in an interview with Fast Company’s Nicole Gull McElroy. Recommending the “sensemaking” leadership strategy, she says “you need to understand the company culture, its business model, its customers…even if you have been successful at one company, there is a need to learn, or ‘sensemake,’ about your new place.”