David Schmittlein, an MIT professor of marketing and the MIT Sloan School of Management’s longest-serving dean and a visionary and transformational leader, died March 13, following a long illness. He was 69.
Schmittlein, the John C Head III Dean from 2007 to 2024, guided MIT Sloan through a financial crisis, a global pandemic, and numerous school-wide milestones. During those 17 years, Schmittlein led initiatives introducing several new degree programs, redesigning the academic program portfolio while maintaining the MBA as the flagship degree, and diversifying executive offerings. Under his guidance, the school enhanced alumni engagement, increased philanthropic support, expanded the faculty, oversaw numerous campus capital projects, and opened several international programs. He also championed a centennial celebration of Course 15 — MIT’s designation for management — and led a branding and marketing effort that cemented MIT Sloan’s reputation as a place for smart, open, grounded, and inventive leaders.
In all, he brought MIT Sloan’s value to managers, organizations, and the world into clear focus, positioning and preparing the school to lead in a new era of management education.
“Dave transformed the MIT Sloan School of Management from a niche player to a top five business school and, in the process, drew us closer to the Institute in ways that all of the faculty, staff, and students welcome and support,” says MIT professor of finance Andrew W. Lo. “He greatly expanded our visibility internationally [and] also expanded our footprint from a research and educational and outreach perspective. Really, it gave us the opportunity to define ourselves in ways that we weren’t doing prior to his joining.”
In a letter to the MIT community, President Sally Kornbluth wrote, “Dave helped build MIT Sloan’s reputation and impact around the globe, worked with faculty to create first-rate new management education programs, and substantially improved current students’ educational opportunities.”
Kornbluth, who was appointed MIT president in 2023, noted that she didn’t overlap with Schmittlein for very long before he stepped down in February 2024 due to his illness. But during that year, his “wise, funny, judicious counsel left a lasting impression,” Kornbluth wrote. “I knew I could always call on him as a sounding board and thought partner, and I did.”
Professor Georgia Perakis, who was appointed the John C Head III Dean (Interim) when Schmittlein left last year, says, “Dave was not only an incredible leader for MIT Sloan, but also a mentor, teacher, and friend. Under his leadership, he took MIT Sloan to new heights. I will always be grateful for his guidance and support during my time as interim dean. I know the legacy of his contributions to MIT and MIT Sloan will always stay with us.”
Before coming to MIT Sloan, Schmittlein was a professor of marketing and deputy dean at the Wharton School of the University of Pennsylvania, where he spent 27 years. Schmittlein, who grew up in Northampton, Massachusetts, viewed his appointment as the eighth dean of MIT Sloan as a homecoming in 2007.
From modest roots, and the oldest of six siblings, Schmittlein graduated from Brown University, where he earned a BA in mathematics, and Columbia University, where he was awarded both an MPhil in business and a PhD in marketing.
“Growing up in Massachusetts, MIT was always an icon for me,” Schmittlein later wrote.
“MIT picks an outsider to lead Sloan School”
As The Boston Globe headline announcing his arrival made clear, Schmittlein’s appointment as dean was unusual. He was the first to come from outside MIT since the school’s founding dean, E. Pennell Brooks, was appointed. But, in 2007, Institute leadership determined that there was a need for a fresh perspective at MIT Sloan.
“While most of Dean Schmittlein’s MIT predecessors had risen through the MIT faculty ranks, I directed the search committee to search broadly to identify a leader who could amplify the MIT Sloan School’s impact and extend its reach,” says President Emerita Susan Hockfield, who led MIT from 2004 to 2012. “David Schmittlein emerged with his unusual combination of cerebral and collaborative talents, along with his academic experience at the highest level.”
By the time Schmittlein arrived, the MIT Sloan School, which had its origins in 1914 as an undergraduate major called Engineering Administration, was at an exciting crossroads. Schmittlein’s predecessor, Richard Schmalensee, who had served as dean for nearly a decade, had secured donor funding for the construction of a new central building and established a concise mission statement that would guide the school in the coming decades. MIT’s management school was at a point of reflection and growth.
“I acknowledged head-on that I was coming from a very different school — not to change MIT, but to help it be the best version of its distinctive self,” Schmittlein wrote recently.
Schmittlein quickly identified several critical tasks. In 2007, the school had a group of 96 tenure-line faculty members, but they often left for peer schools, and the small faculty size meant that one person’s exit affected an entire department. There was no real mechanism for highlighting MIT Sloan expert faculty insights. The flagship MBA program was successful, but had challenges with selectivity and scale. And the comparatively small class size meant that the alumni community was challenged in networking, particularly in finance.
Financial crisis and MFin degree
Schmittlein collaborated with the school’s finance faculty to launch the Master of Finance degree program in 2008. Nobel laureate Robert C. Merton, who had begun his career at MIT Sloan but had decamped to Harvard University, returned to the school in 2010 to be involved in the one-year program. Today, the MFin program — known for its selectivity and rigor — offers a range of quantitative courses and features an 18-month option in addition to the original one-year curriculum.
Schmittlein’s arrival at MIT coincided with the global financial crisis of 2007–09. “The entire Institute was reeling from the meltdown,” Lo remembers. “We had to respond … and one of the most impressive things Dave did was to acknowledge the problems with the financial crisis and the financial system. But instead of de-emphasizing finance, he encouraged the finance group to do research on the crisis and to come up with a better version of finance that acknowledged these potential dangers.”
In turn, program enrollment increased, and “a number of our students ultimately went off to regulatory positions, as well as to industry, with a new knowledge of how to deal with financial crises more systematically,” Lo says.
Expansion of executive and other degree programs
In 2010, the long-standing full-time MIT Sloan Fellows MBA program attracted mid-career leaders and managers from around the world to MIT Sloan. That year, Schmittlein shepherded the launch of the 20-month part-time MIT Executive MBA program. This program opened up more opportunities for U.S.-based executives to earn a degree without having to leave their jobs for a full-time program.
Next, MIT Sloan launched the Master of Science in Management Studies program, which allowed graduates and current students from several international partner schools, including Fudan University and Tsinghua University in China, to earn a master’s degree from MIT in nine months.
Rounding out the portfolio of academic programs introduced during Schmittlein’s tenure is the MIT Sloan Master of Business Analytics program, launched in 2016. The program, which bridged MIT Sloan’s classes with MIT’s offerings in computer science, became one of the most competitive master’s degree programs at the Institute.
One distinction for MIT Sloan was “its integration with the university within which it lives,” Schmittlein said in a 2008 interview. “We are different from other schools in that regard. Most other leading schools of management wall off their teaching programs and their research programs from the rest of the university. We simply don’t do that.”
“MIT Sloan in 2025 is very much ‘the house that Dave built,’” says Professor Ezra W. Zuckerman Sivan.
“This is nothing short of astonishing, given that Dave came to Sloan from another business school with a distinct mission and culture … What’s more, Sloan was hardly broken — it had several strong deans leading up Dave’s arrival, a sterling reputation, and very proud traditions,” Zuckerman Sivan says.
Zuckerman Sivan, who served as MIT Sloan’s deputy dean and then as an associate dean for teaching and learning from 2015 to 2021, says it was a tremendous privilege to work for Schmittlein, and he notes that Schmittlein often saw potential in others before they saw it in themselves, including him.
“Personally, I hadn’t given a thought to becoming a dean … when Dave popped the question to me. I’m so glad he did, though, because I learned so much from the experience, not least from being able to consult with Dave and see how he thought about different managerial challenges,” Zuckerman Sivan says.
Faculty, capital projects, and international ties
Schmittlein invested in faculty compensation, and by 2012 the MIT Sloan faculty count had grown to 112.
“Dave recognized early on that growth was essential for Sloan to retain and recruit the very best faculty,” Zuckerman Sivan says. “And every move he made, especially with regard to the degree programs, was done in close and deliberate collaboration with faculty leaders. This was absolutely key. He got senior faculty at Sloan on board with the moves that he had recognized were essential for the school, such that now the moves seem obvious and organic.”
Schmittlein also oversaw several capital projects, some of which were already underway when he joined MIT Sloan. When Building E62 opened in 2010, for the first time in history all of MIT Sloan’s faculty members were housed under one roof. The Gold-certified LEED building also included six new classrooms and an executive education suite. Following that, the landmark historic buildings E60 and E52 were renovated and refreshed.
President Emerita Hockfield says that Schmittlein advanced the school in many dimensions. One area that resonates with her was his agility in building and maintaining relationships with international partners and donors. During Schmittlein’s tenure, the MIT Sloan Latin America Office opened in Santiago, Chile, in 2013, and the Asia School of Business was launched in Kuala Lumpur, Malaysia, in 2015. Schmittlein also helped to lay the groundwork for the launch of the MIT Sloan Office for Southeast Asian Nations, which opened in October 2024 in Bangkok.
The international collaborations increased the school’s visibility throughout the world. Hockfield notes that those international relationships benefited MIT Sloan students.
“For any leader today — being able to foster international relationships has to be a critical part of anyone’s toolkit,” she says. “And [for MIT Sloan students] to see that up close and personal, they can understand how they can make that happen as business leaders.”
Indeed, some MIT Sloan students were introduced firsthand to global business leaders under the guidance of both Hockfield and Schmittlein, who, for the past several years, co-taught an elective course, Corporations at the Crossroads, that featured guest speakers discussing management, strategy, and leadership.
“It was inspiring and just a lot of fun to teach that course with him … Dave possessed the wonderful combination of a brilliant intellect and a profound kindness. While he generously shared both, he more eagerly shared his kindness than his brilliance,” Hockfield says.
Ideas Made to Matter
During Schmittlein’s tenure, MIT Sloan launched a brand identity project with new messaging and the tagline “Ideas Made to Matter,” accompanied by a new website and logo. In the early 2000s, at Wharton, he had championed the online business journal Knowledge at Wharton, which went on to be a standout thought leadership publication. Under Schmittlein’s helm, MIT Sloan launched Ideas Made to Matter, a publication bringing practical insights from MIT Sloan’s faculty to global business leaders.
Hockfield recalls how Schmittlein deftly brought marketing insights to MIT Sloan. “He really understood organizational communications … and he was brilliant [at getting the MIT Sloan story out] with just the right tone,” she says.
Legacy: Principled, innovative leaders who improve the world
Lo says that Schmittlein embodied the example of a principled leader. “He was not only an amazing leader, but he was an amazing human being. He inspired all of us, and will continue to inspire all of us for years to come,” he says.
“Dave gave the Sloan School and MIT a great gift,” Lo continues. “We are now perfectly positioned to reach the next inflection point of changing the role of management education, not only at MIT but around the world.”
Hockfield says, “One of the things I deeply admired about Dave is that his personal ambitions were always secondary or tertiary to his ambitions for the school, the faculty, and the students. And that’s just a wonderful thing to behold. It brings out the best in people … I’m just so grateful that MIT had the benefit of his brilliance and curiosity for the time that we did. It’s a huge loss.”
“We are heartbroken,” MIT Provost Cynthia Barnhart says. “For nearly 17 years, the MIT community relied on and benefited from Dave Schmittlein’s inspiring vision, skillful leadership, and kind and collaborative nature. He worked tirelessly to advance MIT Sloan’s mission of developing principled, innovative leaders, all while strengthening the school’s ties to the rest of campus and building partnerships across the country and globe. He will be deeply missed by his friends and colleagues at MIT.”
Schmittlein continually searched for ways to invent and innovate. He often quoted Alfred P. Sloan, the original benefactor of MIT Sloan, who said in 1964, “I hope we all recognize that the Alfred P. Sloan School of Management is not finished. It never will be finished. It is only on its way. Nothing is finished in a world that is moving so rapidly forward …”
Schmittlein is survived by his wife of nearly 33 years, Barbara Bickart, and their children, Brigitte Schmittlein and Gabriel Schmittlein, as well as his siblings, in-laws, several nieces and nephews, and a host of lifelong friends and colleagues.
MIT Sloan is developing plans for a future celebration of Schmittlein’s life, with details for the community to come. To read more about his life and contributions, read his obituary online.