In the Media

Joseph Coughlin, director of the MIT AgeLab, speaks with Barron’s reporter Megan Leonhardt about the longevity economy, workforce trends, and why he sees opportunities for innovation and growth as the senior population in the U.S. increases. “The future isn’t just about living longer—it is about living better. This gap between traditional aging and modern aspirations creates a white space ripe for investment and innovation,” says Coughlin. “We need to look at what a 100-year life span does to our expectations and behaviors, and probably most important, how government and business are going to innovate around disruptive demographics that don’t fit the story line that has been in place for the past century.”