In the Media

In a new MIT study, researchers found that people were less likely to order a menu item when it was specifically labeled as "vegan" compared to when it was not, reports Meryl Davids Landau for National Geographic. “The research is not trying to tell anyone they need to strictly transition into these diets in order to make an impact,” says graduate student Alex Berke. “This is about people eating more sustainably, more often, and what can we do to guide people towards those practices.”