Transactions

Forbes reporter Abdo Riani spotlights an MIT and Northwestern study that uncovered why startup founders should be more cautious when listening to customer feedback. In a “study of six years’ worth of transactional data of 130 thousand customers in large retail chains…[researchers] made an interesting discovery – about 25% of customers consistently buy products that end up failing within 3 years,” writes Riani.

Forbes contributor Joe McKendrick describes how blockchain applications “may eventually reach into every corner of the business, providing online, ‘smart contracts.’” McKendrick cites research from the Media Lab’s Senior Advisor for Blockchain Opportunities, Michael Casey, whose recent book highlights the World Food Program’s use of blockchain for food distribution.