For the MIT community
The MIT News Office tells the story of MIT in two ways: It reaches out directly to readers interested in the Institute through the MIT News website, which features articles about MIT written by journalists on staff at MIT. That site currently serves an international audience of about 400,000 monthly unique visitors.
The MIT News Office also works closely with journalists from around the globe who cover MIT news and research advances. MIT's Media Relations team puts out press releases tied to major research advances; promotes events and symposia; fields a high volume of media inquiries (some of which we may send your way); and much more.
In its approach to media outreach, the Media Relations team seeks to be a boutique, not a wholesaler: we are intent on getting media coverage of the highest possible quality, and put great care and attention into our dealings with the news media on your behalf.
We would be happy to advise you on how best to work with the news media, or give you guidance on working with a particular reporter. Also let us know if you have an upcoming paper that will be published (the more notice the better), or if your lab, center, or research group is doing an event that you think might interest the news media.