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National Public Radio (NPR)

October 12, 2016

Nobel laureate Prof. Bengt Holmström speaks with NPR’s Steve Inskeep about the importance of incentives. Holmström recounts becoming interested in incentives while working at a multinational conglomerate after realizing computers could not “replace a lot of what the human mind is thinking,” adding that incentives are how “you influence people’s behavior.”

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